Neal Cross: Is direct to consumer the key to protection insurance market growth? – MPAF97

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In this episode I talk to Money Supermarket’s Neal Cross.

Is direct to consumer the key to protection insurance market growth.

Welcome to episode 97 of the Marketing Protection and Finance Podcast.

MPAF97

Who is Neal Cross?

Neal works for Money Supermarket on strategy for protection digital insurance comparison services. His overall aim is to give his customers the best online experience, across all device types.

What you’ll hear about in this episode:

  • Customers are after content explaining protection options
  • Indicative quotes are important. People want an instant idea how much protection will cost
  • Digital technology allows us to engage with customers better
  • If we have to underwrite we need to make evidence collection easy and convenient
  • The Protection Distributors Group is going to champion the customer experience
  • Which providers and distributors are at the front of product and service innovation?

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Jeff McMahon on Healthy Lifestyle Hacks for Business Hard Hitters – MPAF96

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In this episode I talk to Jeff McMahon about healthy lifestyle hacks for business people.

Because healthy people can generate healthy business results.

Welcome to episode 96 of the Marketing Protection and Finance Podcast.

Healthy Lifestyle Hacks

Who is Jeff McMahon?

Jeff is a fitness coach and entrepreneur who virtually trains some of the world’s most successful business people.

His degree is in Pre-med/Pre-pharm. Jeff is dual certified in exercise science and sports medicine.  He also has a blackbelt in Tae Kwon Do and certification in lifestyle and wellness.

What you’ll hear about in this episode:

It’s the summer special episode where we back of business a little and think about staying healthy at work. But you’ll also hear some great business tips as well from a guy who’s built an international virtual fitness brand.

  • Building a business through word of mouth
  • Accountability and convenience
  • Living life in the majority
  • Healthy lifestyle tips
  • The balance between cardio and resistance training

Links:

If you enjoyed – Jeff McMahon on healthy Lifestyle Hacks for Business Hard Hitters – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

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Andrew and Pete on Rule Breaking Marketing: Making your FS Brand Stand Out – MPAF95

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In this episode I talk to Andrew and Pete on rule breaking marketing.

Making your financial services brand stand out.

Welcome to episode 95 of the Marketing Protection and Finance Podcast.

MPAF95

Who are Andrew and Pete?

Andrew Pickering and Peter Gartland run a company called believe it or not: Andrew and Pete.

They help people stand out with their rule breaking approach to marketing. Rule breakers was their online marketing conference which attracted well-known speakers on marketing and social media from across the world.

What you’ll hear about in this episode:

  • Creativity trumps budget
  • Creative content
  • FREE goals are better than SMART goals
  • Why so many companies aspire to be average?
  • What’s the big domino you need to knock over first?

Links:

If you enjoyed – Andrew and Pete on Rule Breaking Marketing: Making your FS Brand Stand Out – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MPAF Podcast – subscribe now.

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If you like the Podcast please click