Let’s have a coffee and NOT talk about the C-word – MAF238

This week, let’s have a coffee and NOT talk about the C-word.

I’d like to offer you the chance to hop on a Zoom or Skype call with me to have a chat about anything. Maybe business, maybe fitness, maybe personal.

I’m not trying to capitalise on the situation we find ourselves in, but I’ve had lots of events cancelled and I’d like to use that time to help.

Welcome to episode 238 of the award-winning Marketing and Finance podcast.

Let's have a coffee and NOT talk about the C-word - MAF238

What you’ll hear about in this episode

☕️ I just going to talk about what we could talk about as we have that virtual coffee. My coaching clients say I’m a good listener and very creative.

? The current crisis hasn’t made me an expert overnight in working from home, but I’ve been doing it for 7 years so I know a few tricks. We could talk about that.

?I never call myself a Marketing Guru – but I’ve been helping people keeping marketing simple for 25 years – I’d love to help you if I can. Maybe now is a good time to redefine who your target customer is? Or work on your offer? We could talk about that.

??As a fitness and Yoga teacher, I love to talk about health and well being, breathing techniques and exercise. We could talk about that.

And finally.

? If you fancy something different to read I’d be delighted to send you the Beta Reader copy of my yet to be published Marketing Book.

Links

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Ethan Beute on using personalised video to build powerful relationships – MAF232

My guest this week is Ethan Beute from BombBomb and we talk about using personalised video to build powerful relationships.

Welcome to episode 232 of the Marketing and Finance Podcast.

Ethan Beute on using personalised video to build powerful relationships - MAF232

What you’ll hear about in this episode

  • How BombBomb came about and what the company name means
  • How personalised videos differ from marketing videos
  • Creating relationship videos for individuals rather than marketing videos for the masses
  • Establishing the personal touch within an impersonal digital world
  • How personalised video can fit into the customer buying process

Who is Ethan Beute?

Ethan is Chief Evangelist at BombBomb. With a background in all aspects of marketing, he’s most interested in creating personalised marketing to help create relationships with customers.

At BombBomb he champions moving one step out of day-to-day marketing operations to work internally and externally to help people be more successful in implementing simple, personal videos for clearer communication, human connection, and higher conversion.

Links

If you enjoyed – Ethan Beute on using personalised video to build powerful relationships – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

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Fighting back against complex crap marketing material – MAF218

There’s some shocking, bloated copy out there on websites and in corporate marketing material.⁣ ⁣

Stuffed full of pompous words, passive sentences, jargon, legalese and management-speak cliches.⁣ ⁣

Why do companies let this happen? Let’s grab a coffee and talk about it some more.

Welcome to episode 218 of the award-winning Marketing and Finance podcast.

Fighting back against complex crap marketing material - MAF218

What you’ll hear about in this episode

  • News media calling out companies using complex and bloated language
  • The 4 reasons why companies end up infesting their marketing material with complex crap
  • How to put together simple and engaging marketing material
  • Three rules for keeping marketing simple

Links

If you enjoyed – Fighting back against complex crap marketing material – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

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