The Wineman and the Marketer – speaking at Youpreneur Summit 2018 – RogVLOG36

I was delighted when Chris Ducker invited me to be a speaker on his stage at the second Youpreneur Summit Conference in November 2018.

A year earlier, I attended the first event as a guest and decided I’d love to be on that stage.

I pitched an idea to Chris and he said, “Yes.”

In this episode of RogVLOG you can hear snippets of my “Engage Don’t Enrage: Fixing Broken Marketing” speech which has since become known as the “John the Wineman” talk.

I knew the story was a powerful one, but even I didn’t expect all the amazing feedback from the guests.

Let’s go to the Queen Elizabeth II Centre in Westminster, London and suck in the atmosphere of this amazing venue.

See the stage set.See the complete complement of speakers.Listen to the three reasons why marketing is broken and what we need to do to fix it.

If you want to hear the full story of John the Wineman, please get in touch. I’d love to deliver the speech at your conference.

What an absolute pleasure to share a stage with such an awesome line up of speakers:

  • Chris Ducker
  • Carrie Wilkerson
  • Luria Petrucci
  • Jessica Lorimer
  • Dale Beaumont
  • Jadah Sellner
  • Greg Hickman
  • Antonio Centeno
  • Jenny Flintoft
  • Anissa Holmes
  • Andrew and Pete
  • Jay Baer
  • Joanne Sweeney
  • Kelly Baader

Now it’s your turn:

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The Wineman and the Marketer - speaking at Youpreneur Summit 2018 - RogVLOG36

Review of 2018 and the future of the MAF Podcast – MAF196

In this episode I look back at what’s been happening in 2018.

And have a little think about the future of this podcast.

Welcome to episode 196 of the Marketing and Finance podcast.

What you’ll hear about in this episode

  • The talks I’ve given in 2018 across the UK and Europe
  • The Fighting Complexity in Marketing (aka “The Cat Sat on the Mat”) talk
  • The Engage Don’t Enrage (aka “The John the Wineman”) talk
  • My favourite episodes of the year
  • Looking for your feedback on the future direction of the Marketing and Finance Podcast

Links

Here are the 2018 episodes I talked about – please do go and check them out.

If you enjoyed – Review of 2018 and the future of the MAF Podcast – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

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Why simplicity is a universal language and why corporates need to learn it – MAF195

I’ve just finished my “Fighting Complexity in Marketing” speaking tour of Europe.

And one thing struck me as I visited Romania, Czech Republic and Macedonia.

Simplicity is a universal language.But it’s a language many companies have yet to learn.

Welcome to episode 195 of the Marketing and Finance podcast.

Why simplicity is a universal language and why corporates need to learn it - MAF195

What you’ll hear about in this episode

  • The “Fighting Complexity in Marketing (Cat Sat on the Mat)” talk
  • How you know simplicity is what customers are looking for
  • The “research focus group” lesson to writing simple copy
  • Four ways you can cut the complexity and bloat from your marketing communications

Links

If you enjoyed – Why simplicity is a universal language and why corporates need to learn it – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

Subscribe on iTunes     Subscribe by RSS Feed

If you like the Podcast please click

Sign up for Marketing and Finance bulletins and get your free Business Writing Tips eBook right here!