Susie Colley on PMI, Critical Illness Cover and Going Beyond Expectations – MPAF81

In this episode I talk to Susie Colley.

She advises her clients on the best PMI, critical illness and income protection products to meet their needs.

And uses her nursing experience to give them expert help when and if they claim.

Listen to Susie talk about the state of the PMI and critical illness markets and her ideas for future growth. Hear about how she goes beyond expectations with the added value services she gives her clients.

That’s all right here in episode 81 of the Marketing Protection and Finance Podcast.

Susie Colley on PMI, Critical Illness Cover and Going Beyond Expectations

Who is Susie Colley?

Susie runs Westcountry Health Care.

Having had 25 years in the nursing profession, she does the leg work for her clients in finding the policies that will work for them and deliver exactly what they want at a price that suits their pocket.

She’s committed to demystify the jargon , explain the underwriting and explain the benefits of the policy, what’s included and what isn’t.

Susie believes that insurance services shouldn’t stop at the point of purchase. Westcountry Health Care’s USP is the personal care each and every client receives for the lifetime of their policy.

The winner of numerous industry awards Susie is also chair of the Torquay Chamber of Commerce.

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Phil Knight on PMI Podcasting and Social Media – MPAF Episode 5

You might think that Private Medical Insurance, Podcasting and Social Media are strange topics to lump together.

In Episode 5 of the Marketing Protection and Finance Podcast – my guest is Phil Knight.

Phil has worked in the medical insurance sector since 1994 for the likes of WPA, Standard Life Healthcare, AXA PPP and Simply Health and financial services more generally from 1989.

He set up his own specialist medical insurance practice in 2011 (working with Premier Choice Healthcare) and advises clients on all aspects of medical insurance in the UK and around the world. He promotes his practice as a fusion of technical knowledge and focused customer transparency.

Away from work he has two main passions: technology and martial arts. I wanted to get Philip on the podcast so that we can talk about how he uses technology via his medical insurance podcast to pass marketing messages and information on to his customers.

Here’s a little known fact – Phil has studied several martial arts since 1980 and now holds separate black belts in two styles of karate – but so far Phil hasn’t found a way to successfully merge martial arts into his business life!

You might think that Private Medical Insurance, Podcasting and Social Media are strange topics to lump together. But Phil has boosted the success of his private medical insurance business by launching PMICast and using social media to drive traffic to his website.

Phil Knight on PMI Podcasting and Social Media

Listen to how he has generated new leads and built a loyal audience of advisers and clients.

You can’t miss this uplifting, informative and inspirational interview.

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Now it’s your turn:

If you enjoyed this episode – Phil Knight on PMI Podcasting and Social Media – please leave a comment or a review on iTunes. And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.