Keynoting at Talking Point of Business 2017 in Newcastle UK – RogVLOG – 15

TPBiz is a business conference with a difference.

Based in Newcastle, UK, it’s quirky. They hold it in a fun venue called George Street Social.

On the agenda is a mix of speakers, workshops, mastermind sessions and networking opportunities.

This year their theme was content marketing so I was delighted take the stage as their opening keynote speaker.

A great fun day spent with passionate local business people hungry for new ideas, inspiration and eager to share their stories.

Check out the conference highlights and go behind the scenes in this latest episode of RogVLOG.

Now it’s your turn:

Were you at Talking Point of Business 2017?

Don’t you just love events with a difference? What’s the quirkiest conference you’ve ever been to and why?

Keynoting at Talking Point of Business 2017 in Newcastle UK - RogVLOG - 15

Get to no BS Marketing with these 3 tips

Complexity. Bureaucracy. Bloat. Management speak mumbo jumbo.

These are the enemies of good customer-focussed marketing.

In this video I give you three tips to help you keep your marketing simple and the BS at bay.

1) Assume your customer knows nothing
2) Speak your customer’s language
3) Avoid industry jargon, management speak and buzz words.

Follow these three tips and you’ll better engage your customers and they’ll love you for your simple approach.

Now it’s your turn:

You do have to laugh at some of the gobbledegook some companies use in their marketing. Please share your favourite piece of management speak mumbo jumbo.

If you enjoyed this episode of Marketing and Finance TV – Get to no BS Marketing with these 3 tips – please share it with your friends and colleagues. You can use the social media share buttons just below.

Click here to listen to the audio podcast.

no bs marketing

 

Corey Poirier on public speaking lessons from stand up and TEDx – MAF142

This week on the show my guest is Corey Poirier.

We talk about story telling in public speaking and the lessons he’s learned from doping stand up comedy and putting together TEDx talks.

Welcome to episode 142 of the Marketing and Finance Podcast.

Corey Poirier on public speaking lessons from stand up and TEDx - MAF142

What you’ll hear about in this episode

  • The public speaking lessons you can learn from doing stand up comedy
  • Effective story telling and audience engagement
  • Starting from the goal and the story rather than the PowerPoint deck
  • Why the TED talk format of short succinct story driven speeches is so successful
  • How to market yourself whilst your at a conference

Who is Corey Poirier?

Corey is an award winning keynote speaker (having presented to 100,000 attendees and shared the bill with Deepak Chopra and General Rick Hillier), award winning executive, host of the Conversations With PASSION Radio Show which features the likes of Jack Canfield (Chicken Soup for the Soul), John Gray (Men are from Mars), Dr. John Izzo, and Chalene Johnson and an International Best-Selling Author (Share Your Message With The World).

He’s also interviewed 4000 of the world’s highest achievers to gather material for his books and talks.

Links 

If you enjoyed – Corey Poirier on public speaking lessons from stand up and TEDx – please leave a comment or a review on iTunes.

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