Get to no BS Marketing with these 3 tips

Complexity. Bureaucracy. Bloat. Management speak mumbo jumbo.

These are the enemies of good customer-focussed marketing.

In this video I give you three tips to help you keep your marketing simple and the BS at bay.

1) Assume your customer knows nothing
2) Speak your customer’s language
3) Avoid industry jargon, management speak and buzz words.

Follow these three tips and you’ll better engage your customers and they’ll love you for your simple approach.

Now it’s your turn:

You do have to laugh at some of the gobbledegook some companies use in their marketing. Please share your favourite piece of management speak mumbo jumbo.

If you enjoyed this episode of Marketing and Finance TV – Get to no BS Marketing with these 3 tips – please share it with your friends and colleagues. You can use the social media share buttons just below.

Click here to listen to the audio podcast.

no bs marketing

 

Exploring unspoilt Mallorca – a travel special – RogVLOG – 14

Some associate the Spanish holiday island of Mallorca with stag and hen parties.

Pubs called the George and Dragon.

British Bitter beer.

Fish and chips.

High rise hotels and wall to wall clubs.

But away from all that excitement lies unspoilt Mallorca. Beautiful countryside. Sleepy villages. Markets brimming with fresh fruit, vegetables and meat. Secluded villas. Quaint tram and train services.

Join me in this episode of RogVLOG where I explore unspoilt Mallorca.

We visit:

  • A converted farmhouse in the Pollenca Countryside
  • The Caves of Drach
  • Mountain village, Soller and nearby Port De Soller
  • Inca Market
  • Pollenca old town and Port De Pollenca

Let’s go exploring unspoilt Mallorca.

Now it’s your turn:

Let me know what you think. And why not share your own favourite parts of unspoilt Mallorca.

Exploring unspoilt Mallorca - a travel special - RogVLOG - 14

Behind the scenes of Protection Review Conference, Dinner and Awards – RogVLOG -13

Come with me to The Landmark London Hotel for a behind the scenes peek at what makes the Protection Review Conference, Dinner and Awards tick.

It’s one of the biggest events in the UK Financial Services calendar. 300 people at the conference. 400 at the dinner and awards.

We’ll check out how the conference works.

We’ll see the rapid transformation from conference hall to gourmet dining room. Meet the Toastmaster. And watch us hand out the gongs.

It’s a great insight into how a major industry event works.

Find out more about Protection Review here.

Book Roger to speak at your event – click here.

Now it’s your turn:

We’re you at the Protection Review Conference, Dinner and Awards? Did you spot yourself? Let me know what you think of the video. Leave a comment or share it on social media.

Behind the scenes of Protection Review Conference, Dinner and Awards - RogVLOG -13