Great creative business ideas – is in-person or online the best way to find them? – MAF288

This week let’s talk about coming up with creative business ideas.

Is an in-person setting better than an online one for finding them?

Let’s grab a coffee and talk about it some more. This is episode 288 of the Marketing and Finance Podcast.

What you’ll hear about in this episode:

  • Creativity that comes from accidental conversations
  • Has the pandemic-inspired move to online meetings stifled creativity?
  • TED speaker Adam Grant and what he calls creative collisions
  • The magic that happens at conferences in the breaks and afterwards
  • Why its good to have more meetings with people outside your peer group

If you enjoyed: Great creative business ideas – is in-person or online the best way to find them? – please leave a comment or a review on iTunes.

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Avoid these 6 marketing mistakes (reaction episode) – MAF287

This week let’s talk about 6 of the biggest mistakes made by digital marketers.

And this is a reaction episode where I riff on the messages contained in a piece of content that caught my attention.

It’s just me and the mic and this is episode 287 of the Marketing and Finance Podcast.

Avoid these 6 marketing mistakes (reaction episode) - MAF287

What you’ll hear about in this episode:

  • A deep almost obsessive understanding of your customer
  • The importance of setting goals
  • Why a written marketing strategy is essential – even if it’s only 2 pages long
  • How to craft an offer that’s better, preferably different, to everything else
  • The Circle of Marketing Simplicity

If you enjoyed: Avoid these 6 marketing mistakes (reaction episode) – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

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If you like the Podcast please click