How to decide if social media is essential to your marketing – MAF170

Do you really need to use social media as part of your marketing? Is social media essential?

This week it’s just me and the mic.

Welcome to episode 170 of the Marketing and Finance Podcast.

What you’ll hear about in this episode

• What we can learn from Wetherspoons pulling out of social media
• Why you should have a strategy in place before you dive into the tactics of social media
• How to put together a simple marketing strategy
• How to avoid the compliance pitfalls of social media in a regulated industry

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