Category Archives: MPAF Podcast

Best return on £50k marketing spend – MAF265

This week let’s talk about marketing spend.

Specifically, if someone gave you £50k to spend on marketing, what would you do? And how would you get the best return on your investment?

It’s just me and the mic and this is episode 265 of the Marketing and Finance Podcast.

Best return on £50k marketing spend – MAF265

What you’ll hear about in this episode:

  • The curse of premature tactical response
  • Why so many marketers just look at tactics
  • Looking at your offer and your goals before deciding on communications activity
  • Questions to ask and information to collect to maximise return on investment

Want to support the show? Click the link below and buy me a coffee!

Links

If you enjoyed: Best return on £50k marketing spend – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

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Is it worth getting into Clubhouse? – MAF264

This week let’s talk about Clubhouse.

Is it worth getting involved in this new social media platform?

It’s just me and the mic and this is episode 264 of the Marketing and Finance Podcast.

Is it worth getting into Clubhouse? – MAF264

What you’ll hear about in this episode:

  • What is Clubhouse?
  • How to get an invitation
  • What does Clubhouse do and how does it work?
  • Pros and cons of Clubhouse
  • Should you be on Clubhouse?

Want to support the show? Click the link below and buy me a coffee!

Links

If you enjoyed, is it worth getting into Clubhouse? – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

Subscribe on iTunes
Subscribe by RSS Feed
If you like the Podcast please click

Touching the Money Nerve with Bob Wheeler – MAF263

This week let’s talk about touching the Money Nerve. How emotions underpin our relationship with money.

My guest is Bob Wheeler.

And this is episode 263 of the Marketing and Finance Podcast.

Touching the Money Nerve with Bob Wheeler – MAF263

What you’ll hear about in this episode:

  • Emotions and how they underpin our relationship with money
  • Is financial advice becoming more like financial coaching?
  • Why are certain feelings about money engrained within us since childhood?
  • The family financial meeting – including children in the conversation
  • Why layman’s terms are important
  • Lessons from stand up comedy routines
  • How to make your content stand out and share your message
  • Happier and healthier relationships with money

Who is Bob Wheeler?

Bob Wheeler offers a simple and effective method for creating a healthy relationship with money. A popular radio show and podcast guest, Bob also hosts a weekly podcast, Money You Should Ask.

Bob explores the emotions surrounding money management in his book, The Money Nerve: Navigating the Emotions of Money. His passion is to help others gain insight into why their emotions trigger financial decisions.

While building his accounting practice, Bob simultaneously pursued his love of satire and ventured into the realm of stand-up comedy. Blending his wittiness with 25 years of helping clients, Bob’s approach to money integrates warmth and humour.

Want to support the show? Click the link below and buy me a coffee!

Links

If you enjoyed – Touching the Money Nerve with Bob Wheeler – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.

Subscribe on iTunes
Subscribe by RSS Feed
If you like the Podcast please click