Panacea Adviser just held the UK’s first virtual conference for Financial Services.
Retirement Choices was a unique, if slightly surreal experience.
The conference was complete with virtual stands, a virtual auditorium, keynote speakers and avatars of company representatives.
My guests today are Derek Bradley and James Bradley from Panacea. We chat about where the idea for the virtual conference came from. How they put it together and convinced providers to sponsor it. And the lessons they’ve learned after that successful first foray into virtual reality.
That’s all right here in episode 82 of the Marketing Protection and Finance Podcast.
Who are Panacea Adviser?
Launched in February 2007, Panacea Adviser is a unique and free resource. They support financial advisers, mortgage brokers and paraplanners by providing free online access to the very latest news, views, tools, research, educational support and business development ideas from product providers and support services all in one place.
Derek Bradley is CEO and James Bradley is Head of e-Relationships.
The Panacea community grew from 100 small advisers supported by eight providers in 2007 to a community of some 17,000 Equifax Touchstone validated financial services professionals, supported by 40 firms in 2016.
Links:
- Connect with Derek on LinkedIn
- Follow Derek on Twitter
- Connect with James on LinkedIn
- Panacea Adviser website
- Retirement Choices 2016 Website (event has now happened)
- Hyperfair.com – the company whose software made the conference possible
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