There’s no better way to find out what customers want than talking to them. And talking to lots of them.
My guest today is a Certified Financial Planner who’s been on a remarkable journey to build a parallel career as an accomplished writer and broadcaster.
Listen to Fergus’s fascinating stories from his dual life as adviser and media star. Hear his insights into what consumers really think of the financial services industry and what we all can do to help more people understand their money.
That’s all right here in episode 49 of the Marketing Protection and Finance Podcast.
Who is Fergus Muirhead?
Fergus is a Certified Financial Planner and an experienced writer and broadcaster.
He has written on all aspects of money and consumer issues for a number of newspapers and magazines; including Scotland on Sunday, The Sun, The News of the World and the Journal of the Probate Section of the Law Society.
He wrote a regular column in Moneywise Magazine and for five years he was consumer champion at best selling magazine Women’s Own.
As well as his writing credits, Fergus has appeared regularly on a number of radio and TV programmes; including GMTV, BBC Breakfast, Homes Live and Location Location Location.
You can currently see Fergus and hear him on Reporting Scotland and on the lunch time BBC Radio Scotland show, John Beattie.
- Connect with Fergus on LinkedIn: Fergus Muirhead
- Follow Fergus on Twitter: @FergusMuirhead
- John Beattie Show BBC Radio Scotland
- Money Sucks Website: www.moneysucks.net
- Money Sucks Twitter: @Money_Sucks
- Fergus Muirhead’s Website: www.fergusmuirhead.com