Ahmed Khalifa on building WordPress websites and driving traffic to your business – MAF125

In this episode, my guest is Ahmed Khalifa.

We talk about building WordPress websites and driving traffic to your business.

Welcome to episode 125 of the Marketing and Finance Podcast.

Ahmed Khalifa on building WordPress websites and driving traffic to your business - MAF125

What you’ll hear about in this episode

  • The difference between WordPress.com and WordPress.org and which small businesses should choose
  • What to look for when choosing a high-quality host for your website
  • How focusing on a niche can build an audience quicker than broad targeting
  • Consistency and the importance of playing a long game to build an audience

Who is Ahmed Khalifa?

Ahmed lives in Edinburgh and runs IgniteRock.

He helps freelancers, entrepreneurs and small businesses to grow and become more visible online, attract more customers and maximise the potential of their WordPress websites by providing tailored and expert advice on digital marketing, content marketing, analytics and conversion.

With over 8 years experience in the online industry, he’s covered all things digital marketing but particularly specialises in SEO.

Ahmed’s Links:

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Fun with jargon, guff, gobbledegook, and management speak – RogVLOG – 1

Welcome to the first episode of RogVLOG.

Unlike my 2-3 minute Marketing and Finance TV tips videos, RogVLOG will be more laid back.

Behind the scenes of my business, travel, and the rambling thoughts of a marketing guy and fitness and yoga instructor.

In this show, I travel from Edinburgh to Newcastle and we have fun with jargon, guff, gobbledegook, and management speak.

It was great fun putting the VLOG together and good to meet up with Richard Tubb and Pascal Fintoni. Richard helps IT people make sense of complexity and Pascal is a wizard movie maker and speaker. You can find out more about them here.

And you can follow Lucy Kellaway – the journalist who inspired the VLOG here on Twitter – @LucyKellaway

Now it’s your turn:

What did you think of the VLOG? Please leave a comment below or chat about it on social media.

If you enjoyed – Fun with jargon, guff, gobbledegook, and management speak – check out my YouTube channel. It’d be great if you subscribed.

Fun with jargon, guff, gobbledegook, and management speak - RogVLOG #1

Eleanor Goold from Compliance Manager to Copywriter and Communicator – MPAF89

In this episode I talk to Eleanor Goold, an ex-financial services compliance manager who’s reinvented herself as a copywriter.

A fascinating story giving a unique insight into the way we market financial products such as pensions, investments and protection.

Hear Eleanor talk about simplicity in communications and how important it is to focus on benefits and not features.

That’s all right here in episode 89 of the Marketing Protection and Finance Podcast.

Compliance Manager to Copywriter and Communicator

Who is Eleanor Goold?

Eleanor is founder of Kreatív Fordítás Ltd; a forward thinking writing, copywriting and content creation service set up to provide clear, concise and compelling copy.

Her in-depth technical pensions and compliance background has provided her with a unique skill set which she successfully utilises in her role as Creative Director.

As well as having over 20 years experience in the UK Financial Services industry and being professional qualified in both pensions and compliance, she is also an author as well as a professionally trained and qualified animal therapist.

Links:

If you enjoyed – Eleanor Goold from Compliance Manager to Copywriter and Communicator  – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MPAF Podcast – subscribe now.

Subscribe on iTunes

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If you like the Podcast please click