Marketing Protection and Finance Review of 2015 – MPAF72

In this episode, I look back over 2015 and the topics and issues discussed on the podcast.

And I look forward to next year with a particular focus on marketing your business and going for growth.

What I thought I would do in this short episode is to share my thoughts with you what’s happened this year in marketing protection and finance. What are the trends, issues and highlights?

Please join me for this retrospective trip through what I learned recording 46 episodes.

That’s all right here in Episode 72 of the Marketing Protection and Finance Podcast.

Marketing Protection and Finance Review

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Nearly 40…More Marketing Protection and Finance Next Week

Thanks to your support I’ve nearly got to 40. Yes I’m about to publish Episode 40 of the MPAF Podcast.

Due to my holiday…the Podcast is taking a break this week. But number 40 will be worth the wait I promise. 

Next week Catriona Standingford talks about how to succeed at Financial Services qualifications. She’ll be giving her insights on whether the FCA will ever raise the minimum standard to Level 6 (Chartered or Certified Status).

 

Don’t miss Catriona’s interview. Right here on Wednesday 22 April 2015.

Out Now – Marketing Protection and Finance (MPAF) Podcast

I’m delighted to launch the Marketing Protection and Finance (MPAF) Podcast today.

Since I left my corporate role as Marketing Director, and then Managing Director of Bright Grey and Scottish Provident,  I’ve been able to focus on my strong interest in content marketing and social media. I felt there was a gap in the UK market for an interview based podcast dedicated to marketing and business ideas for financial services professionals.

So here it is.

Marketing Protection and Finance (MPAF) PodcastThis is the Podcast for providers and advisers looking to share business ideas and inspiration in the world of protection and finance.

The MPAF Podcast is a 30 minute audio show you download from this website, iTunes or Stitcher Radio. Each week I’ll be interviewing financial services providers, advisers, experts and journalists.

Interviews to listen to in the car, on the train or on the treadmill.

I’ll be asking what we can do to make protection and finance more accessible to the consumer. We’ll talk about:

  • Marketing, communications and propositions.
  • Financial and protection products
  • Interesting business models and campaigns

As well discussing how advisers can promote their own businesses using modern content and social media methods.

What you’ll take away

My aim is to make sure that you will get one or two big business ideas that you can apply to your own business, whether it is a sales idea, advice idea, product tweak or simply an app that is worth looking at.

Episode 1 features an interview with a financial services advertising expert – click below:

Tuesday 24 June 2014 – Lucian Camp on Financial Services Advertising

Shows coming soon:

  • Tuesday 1 July 2014 – Pete Chadborn on Financial Adviser Business Models
  • Tuesday 8 July 2014 – Alan Lakey on Critical Illness Cover

Don’t miss an episode of the MPAF Podcast – subscribe now.

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Now it’s your turn:

I hope you enjoy the show and the format. I’d value your opinion – please leave a comment below or on iTunes.

And if you would like to appear on the Podcast please let me know and I will send you a copy of the script guidelines.