How on earth do you start with marketing? – MAF205

What’s the first thing you should invest in when building a marketing department or team?

The answer might not be what you think. Let’s grab a coffee and talk about it some more.

Welcome to episode 205 of the Marketing and Finance podcast.

What you’ll hear about in this episode

• Where do you start with marketing?
• Why communications, email and video, might not be the top priority
• Getting a deep, almost obsessive understanding of the customer
• Different approaches for start-ups and existing businesses
• Research and putting together your offer
• Answering questions using communications

Links

• Follow Roger on Twitter
• Connect with Roger on LinkedIn
• Book Roger to speak at your event

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