I’m a “Social Media Warrior”.
I’ve never claimed to be an expert in social media or, heaven forbid, a guru. How can you be when the world changes so quickly.
But I like Social Media Warrior.
My friend and fellow keynote speaker, Phil Calvert, just launched his Social Media Warriors Podcast and I’m delighted to feature in episode 6.
You can listen to the show by clicking below.
This is what Phil has to say:
In the 6th edition of the Social Media Warriors Podcast we meet Roger Edwards.
Roger comes from Edinburgh in Scotland and is a highly experienced marketer, having had his hands on substantial budgets during his life in the corporate world.
Today he specialises in keeping things simple, and has a compelling dislike for bloated processes, mumbo jumbo language and business jargon.
As a qualified exercise class and yoga teacher, Roger’s also been known to ask his clients to take off their ties and put on their trainers – taking their fitness, as well as their marketing, to the next level.
Oh, and he’s a prolific podcaster too…
I had a great time talking to Phil on the Social Media Warriors Podcast. We riffed on progressive rock, Genesis and Magnum the bands, fighting complexity in marketing, and using content to get people to trust you.