Jordan West: From diapers to e-commerce clothing success and agency startup – MAF259

This week my guest is Jordan West.

We talk about how he built two companies, Little and Lively Clothing and Mindful Marketing from a happy accident involving diapers

Welcome to episode 259 of the Marketing and Finance Podcast.

What you’ll hear about in this episode:

• Secrets of scaling your e-commerce brand
• How Jordan built a 7 figure clothing company and the lessons on the way
• Creating a VIP group to validate your offer
• Using pairs ads to get your business off paid ads
• The secret of gated launches
• Marketing agency born out of a clothing company
• The effect of COVID on the cost of social media marketing

Who is Jordan West?

Jordan West started in marketing at 22 when he bought a Taco Del Mar chain restaurant.

The learning curve was large but after 5 years he had tripled the sales at the restaurant with creative marketing tactics. After selling the store Jordan and his wife grew their children’s clothing company Little & Lively from a small at-home operation to one of the “top ten baby brands in Canada” with advanced digital marketing techniques.

Jordan’s business passion is helping e-commerce brands grow exponentially through his agency – Mindful Marketing.

Links:

• Connect with Jordan on LinkedIn
• Visit the Mindful Marketing website
• Visit the Little and Lively Clothing website
• Roger’s book – Cats, Mats and Marketing Plans Book page
• Book MAF host, Roger Edwards, to speak at your event

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