How do you feel about customer feedback forms? – MAF213

Honest feedback is essential to continue to delight and engage customers.

But it’s not just about gathering data. It’s about asking the right questions.

Let’s grab a coffee and talk about it some more.

Welcome to episode 213 of the award-winning Marketing and Finance podcast.

What you’ll hear about in this episode

Before we get into the meat of the topic, hear how I won Podcast of the Year at the Content Marketing Academy Awards 2019. Then I talk about:

• Where research fits in the marketing mix
• Those surveys you get after a trip on a plane or a train
• Why 1-10 rating questions aren’t enough
• How to truly understand how our customers feel about our products and services

Links

• Follow Roger on Twitter
• Connect with Roger on LinkedIn
• Book Roger to speak at your event

If you enjoyed – How do you feel about customer feedback forms? – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MAF Podcast – subscribe now.