Competitive Advantage: Is being better good enough? – MAF187 Roger Do some companies obsess too much about being better than their competitors, when in fact they should be focusing on being different? In this episode we’re going to be talking about competitive advantage. Welcome to episode 187 of the Marketing and Finance Podcast. What you’ll hear about in this episode The “Better Trap” of trying to beat competitors by adding ever more features How bench marking competitors can take your attention away from what the customer really wants The three sources of competitive advantage; product, price and service Is the key to standing out to be different rather than better? If you enjoyed – Competitive Advantage: Is being better good enough? – please leave a comment or a review on iTunes. And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media. Don’t miss an episode of the MAF Podcast – subscribe now. Sign up for Marketing and Finance bulletins and get your free Business Writing Tips eBook right here! Please share!LinkedInTwitterFacebookPinterestEmailWhatsApp Related
Competitive Advantage: Is being better good enough? – MAF187
RogerDo some companies obsess too much about being better than their competitors, when in fact they should be focusing on being different?
In this episode we’re going to be talking about competitive advantage.
Welcome to episode 187 of the Marketing and Finance Podcast.
What you’ll hear about in this episode
If you enjoyed – Competitive Advantage: Is being better good enough? – please leave a comment or a review on iTunes.
And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.
Don’t miss an episode of the MAF Podcast – subscribe now.
Sign up for Marketing and Finance bulletins and get your free Business Writing Tips eBook right here!
Please share!
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