Engaging storytelling and simple marketing – two podcast appearances

On Thursday’s I publish my latest podcast episodes

Most week’s it’s an interview with someone from the world of marketing and finance.

I love interviewing people and learn so much from them as we discuss a wide range of topics.

But I also get interviewed on other people’s podcasts too. This week I’m sharing two recent examples:

Engage with Story Podcast with Ben Amos

Ben runs an Australian company called Engage Video Marketing. He’s also a passionate advocate of storytelling in marketing. Each week on his show he examines storytelling in detail.

Engaging storytelling and simple marketing - two podcast appearances

Ben called my episode, “Taking the BS out of Business Storytelling”.

Here’s what he had to say:

“This episode is all about clearing out the BS that can so often surround story marketing. My guest is a marketing consultant and educator who helps people keep their marketing simple in a world where business BS and complexity threaten to stifle success. He is Roger Edwards, from rogeredwards.co.uk.”

You can listen using the media player below.

Hot Content Marketing Podcast with Natalie Hailey

Natalie launched the Hot Content Marketing Podcast at the start of January 2018 and I was delighted to be her first guest.

Natalie, a mum, Italiophile and foodie just happens to have an overwhelming urge to show the world that they can succeed in business, on and offline regardless of age, insecurities and industry.

Natalie called my episode: How to keep your marketing simple (which as you know is one of my favourite subjects).

We talk about:

  • The importance of jargon-free writing
  • His 3 rules of simple writing
  • A great tip for getting that dreaded first draft down ‘on paper’
  • His basic marketing strategy questions

You can listen using the media player below.

Now it’s your turn:

If you enjoyed these two great podcasts please give Ben and Natalie your support. Check out some of their other episodes on iTunes and maybe subscribe to their shows.

Social Media Warriors Podcast featuring Roger Edwards

I’m a “Social Media Warrior”.

I’ve never claimed to be an expert in social media or, heaven forbid, a guru. How can you be when the world changes so quickly.

But I like Social Media Warrior.

My friend and fellow keynote speaker, Phil Calvert, just launched his Social Media Warriors Podcast and I’m delighted to feature in episode 6.

You can listen to the show by clicking below.

This is what Phil has to say:

In the 6th edition of the Social Media Warriors Podcast we meet Roger Edwards.

Roger comes from Edinburgh in Scotland and is a highly experienced marketer, having had his hands on substantial budgets during his life in the corporate world.

Today he specialises in keeping things simple, and has a compelling dislike for bloated processes, mumbo jumbo language and business jargon.

As a qualified exercise class and yoga teacher, Roger’s also been known to ask his clients to take off their ties and put on their trainers – taking their fitness, as well as their marketing, to the next level.

Oh, and he’s a prolific podcaster too…

Social media warriors

I had a great time talking to Phil on the Social Media Warriors Podcast. We riffed on progressive rock, Genesis and Magnum the bands, fighting complexity in marketing, and using content to get people to trust you.

Now it’s your turn:

Visit the Social Media Warriors Podcast Page

From Corporate Career to Booming Personal Brand – Youprenuer FM Podcast

Chris Ducker’s Youpreneur FM Podcast is an international show business people all over the world listen to.

To say I was delighted when Chris asked me to be a guest on his show is an understatement.

He’s a great host and I had a blast chatting to him about leaving corporate life. Becoming a consultant. Starting the Marketing and Finance Podcast. Building my personal brand.

All you need to do to listen to the show is click on the photo below.

From Corporate Career to Booming Personal Brand - Youprenuer FM Podcast

This is what Chris has to say about this episode:

“Taking that leap from the corporate world into entrepreneurship can be daunting, which is why it’s so encouraging to hear about the hardworking and passionate entrepreneurs who do make it.

In this episode, I sit down and chat with marketing strategist, entrepreneur and Youpreneur member Roger Edwards as we talk about his entrepreneurial journey and how he’s transitioned from corporate life to a booming consulting business.

Roger shares his experiences and talks about how he’s had to overcome some hurdles with getting a pretty stuffy industry like finance to embrace technology and marketing online, and how he is continuing to do so today as a consultant.

This was a great fireside chat with Roger which I know you will enjoy so grab your notepad, get comfy and tune in!”

Here’s the link to listen to the show.

And this is a link to the show notes page for the podcast on the Youpreneur website.

Now it’s your turn:

What did you think of the episode? Did anything resonate with you? Let me know if I can help you with your own strategy. Leave a comment below or get in touch and let’s set up time for a chat.