Twitter is like a virtual pub

Twitter is like a virtual pub.

When you go for a drink in the pub with your friends or work colleagues you don’t immediately start to sell stuff to them.

Twitter is like a virtual pub because it’s social media not selling media.

Find out why in this video.

If you enjoyed this episode of Marketing and Finance TV – Twitter is like a virtual pub – please share it with your friends and colleagues. You can use the social media share buttons just below.

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Chris Budd on Client Coaching and The Financial Wellbeing Book – MPAF92

In this episode I talk to Chris Budd about The Financial Wellbeing Book which he’s recently written and published.

Chris has a unique perspective on financial planning, preferring to call it financial coaching, and this forms the foundation of his book.

Hear where his inspiration came from and how Chris went about writing The Financial Wellbeing Book.  Listen to Chris explain the five elements of financial wellbeing.

That’s all right here in episode 92 of the Marketing Protection and Finance Podcast.

Chris Budd on Client Coaching and The Financial Wellbeing Book

Who is Chris Budd?

Chris runs Ovation Finance, a fee based IFA practice. 92% of their income is derived from existing clients, demonstrating their focus on long term service, and not selling products.

He’s also a qualified business coach and mentor (Advanced Diploma in Coaching And Mentoring from the European Mentoring And Coaching Council).

Chris has a wife and 2 kids, has written a novel, is a cricket coach, plays guitar in a band.

Links:

Booklaunch

If you enjoyed – Chris Budd on Client Coaching and The Financial Wellbeing Book  – please leave a comment or a review on iTunes.

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Alan and Kathryn Knowles on Special Risks Protection and Bold Zombie Advertising – MPAF91

In this episode I talk to Alan and Kathryn Knowles from Cura Financial Services.

They specialise in insurance for people who have existing conditions or take part in extreme pastimes or hazardous occupations .

The Financial Services industry call this  “impaired lives”. Alan and Kathryn have a much less gloomy term for it which we’ll discover in the chat.

But this small firm recently launched a bold marketing campaign for protection insurance using The Walking Dead’s Zombie theme. It’s hard-hitting. Striking. And not what we’ve come to expect from financial services firms.

Alan and Kathryn talk about why they’ve decided to be bigger and bolder and braver than most of their peers and where they are taking their marketing next.

That’s all right here in episode 91 of the Marketing Protection and Finance Podcast.

Alan and Kathryn Knowles on Special Risks Protection and Bold Zombie Advertising - MPAF91

Who are Alan and Kathryn Knowles?

Alan and Kathryn  run Cura Financial Services Ltd which is the holding company for the Special Risks Bureau.

Based in North Yorkshire they were shortlisted for the Best Protection Adviser category at the Money Marketing Awards 2016.

Links:

If you enjoyed – Alan and Kathryn Knowles on Special Risks Protection and Bold Zombie Marketing  – please leave a comment or a review on iTunes.

And if you know anyone who would enjoy the show – please share it with them. You can use the buttons below to share on social media.

Don’t miss an episode of the MPAF Podcast – subscribe now.

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